GS1 UK appoints Syndigo to boost productDNA knowledge administration and sharing service

GS1 UK appoints Syndigo to boost productDNA knowledge administration and sharing service

LONDON, March 31, 2023 /CNW/ — After a radical analysis course of, GS1 UK has appointed Syndigo to handle productDNA.

Constructed and ruled in collaboration with the UK grocery {industry}, productDNA was launched by GS1 UK in 2017 to offer a single catalogue of high-quality, independently verified product knowledge underpinned by GS1 requirements.

Going ahead, Syndigo will handle all gross sales, help, operation administration, and additional improvement of the productDNA platform to boost its proposition and maximise worth to {industry}.

Whereas shut adherence to the GS1 UK knowledge mannequin and core performance will likely be perpetuated in productDNA, the platform and the know-how that powers it’s going to swap to an improved {industry} answer delivered by Syndigo. This may make sure the service continues to evolve in-line with {industry} wants and the ever-growing demand for correct, standardised, high quality product knowledge.

GS1 UK will stay actively concerned in sustaining the consistency of information requirements, facilitating collaboration between stakeholders, and figuring out new alternatives to help larger knowledge sharing.

Within the years since launch, productDNA has allowed manufacturers of all sizes, suppliers, and over 70% % of UK grocery retail sector, together with Tesco, Asda, Morrisons, Sainsbury’s, Ocado, Booker, One Cease and Waitrose and Companions, to seamlessly share product info utilizing one frequent know-how platform and language. In addition to constructing belief and transparency, this has enabled customers to adapt to new laws, streamline their operations and construct extra environment friendly provide chains.

“We’re happy to welcome Syndigo as the brand new platform accomplice for productDNA,” stated Anne Godfrey, CEO of GS1 UK. “Many companies are feeling overwhelmed by the challenges of the final two years so there has by no means been a larger want for taking a standardised method to product knowledge. By coming collectively, {industry} has made unimaginable progress in creating, capturing, and sharing correct knowledge that can allow companies to reply to altering legislative and shopper calls for, each now and sooner or later.”

“We’re extremely pleased with all the pieces productDNA has achieved however recognise that the platform should frequently evolve in keeping with the wants of each the {industry} and their customers. The appointment of Syndigo will permit productDNA to just do that and we sit up for seeing the platform develop to offer even larger worth to customers.

“Along with {industry}, GS1 UK will proceed to information the long run path and performance of the service. We stay dedicated to discovering new alternatives for powering progress via collaboration and the sharing of trusted knowledge.”

“Syndigo is honoured to have been chosen to handle the productDNA platform for the long run,” stated Syndigo GM of Europe Karim Iskandar. “The huge strides that the {industry} has taken within the UK and globally to align product info for larger effectivity is commendable, and we sit up for delivering a continued excessive normal for all customers within the UK for years to come back.”

In a joint assertion, Tesco, Asda, Sainsbury’s, Booker, One Cease, and Ocado stated, “We’re happy to substantiate our continued dedication to the productDNA platform beneath the brand new partnership between GS1 UK and Syndigo. All of us recognise the enterprise efficiencies which come from getting access to a single supply of full, correct product knowledge in addition to having a platform which allows us to work in parallel to satisfy the evolving vary of regulatory and social obligations. Utilizing the unified product knowledge mannequin in productDNA ensures producers and suppliers to the UK grocery {industry} can all profit.”

GS1 UK and Syndigo are working collectively to help customers as they migrate, making certain {industry} will proceed to be powered by knowledge it may belief with as little disruption as doable.

About GS1 UK

Whether or not on-line, in retailer or in a hospital, the frequent language of GS1 international requirements helps our group of greater than 58,000 organisations throughout the UK to uniquely determine, describe and monitor something, creating larger belief in knowledge for everybody.

From product barcodes to affected person wristbands, GS1 requirements have been remodeling the way in which we work and dwell for almost 50 years.

GS1 UK is one in all 116 impartial and impartial GS1 organisations working worldwide.
www.gs1uk.org / @gs1uk

About Syndigo

Syndigo is the primary Energetic Content material Engine constructed to energy fashionable commerce by enabling the continuous circulation of information and content material all through the whole commerce ecosystem. With industry-leading knowledge administration, syndication, and analytics, mixed with the biggest two-sided community for content material distribution, we ship correct info that improves decision-making and accelerates gross sales on each shelf.

Syndigo serves greater than 12,000 producers, and 1,750 retailers and distributors globally throughout key industries together with grocery, foodservice, hardlines, dwelling enchancment/DIY, pet, well being and wonder, automotive, attire, oil & fuel, and healthcare. For extra info, go to www.syndigo.com or observe us on LinkedIn.

 

GS1 UK appoints Syndigo to boost productDNA knowledge administration and sharing service

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